Call-tracking and lead management software

Matelso is a call-tracking and communication management software that helps businesses analyze and optimize customer interactions. It integrates with CRMs, offers real-time analytics, and supports channels like calls, emails, and chats. It’s used by marketing agencies and businesses for lead tracking and improving customer engagement.

Call-tracking and lead management software

About client

Matelso is a German-based company specializing in call tracking and lead management solutions designed to enhance marketing and sales processes. Their cloud-based platform integrates various communication channels—including telephony, chat, email, and contact forms—to streamline communication and provide valuable insights for businesses.

COUNTRY
Germany
INDUSTRY
Sales & Customer Service

4 Members

Team

7+ Months

Duration

4.9+

Client Rating

Challenge

  • The existing system only supported a default set of entry fields with fixed mandatory fields. Admins had no ability to add, edit, or remove form fields to meet specific business requirements.
  • There was no option to change the layout or design of the contact forms on the owner's website, limiting the ability to customize forms to align with brand identity or user experience preferences.

Solution

  • Enozom designed and implemented an intuitive user interface that allows administrators to effortlessly create, manage, and configure form fields, ensuring flexibility without compromising system stability.
  • By integrating advanced data management capabilities, Enozom ensured that all changes made in the form editor were synchronized in real-time with Matelso’s backend, providing a seamless and responsive user experience.

Features

Matelso, a provider of call tracking and communication solutions, offers several key features designed to enhance marketing performance and customer engagement.

  1. 01Call Tracking and Analytics
  2. 02Dynamic Number Insertion (DNI)
  3. 03Real-Time Call Data and Reporting
  4. 04Integrations with CRM and Marketing Tools
  5. 05Conversation Tracking and Analysis
  6. 06Multichannel Attribution

Summary

Scope

Website

The solution is both informative and visually appealing.

Admin Back Office

A comprehensive control panel to manage wprovided content and workshops.

Technology

Team

4 Members

The team consists of Front-end and Back-end Developers.

Duration

7+ Months

The projects started August 2024 and still running

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